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Last document update: February 2023
About this cookie notice
Please note that this Cookie Notice is part of the Privacy Statement of Pickit NV, registered in Belgium at Gaston Geenslaan 9 b2, 3001 Leuven, registered under number 0662.740.919.
This Cookie Policy governs the use of cookies. Via cookies we process your personal data. For detailed information about the processing of your Personal Data, not covered in this Cookie Policy, please consult our Privacy Statement.
What is a cookie?
Cookies are small text files that are placed on your device by the websites that you visit. The cookie allows the website to "remember" your actions or preferences over time. It helps to navigate from page to page on a website, provide secure connections, and remembers preferences from a previous visit, when you return.
Below, we explain the function of the different types of cookies you will encounter on our website
Cookies on our website
When we use cookies, we classify them into any one of the following categories:
“Strictly necessary” cookies are necessary for the Website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms.
“Performance” cookies allow us to track analytics by counting visits and traffic sources so we can measure and improve the performance of our Website. They may be set by us or by third party providers to help us to know which pages or videos are the most and least popular and see how visitors move around the Website.
Cookie
Description
Details
Google analytics
Google Analytics allows to measure anonymous data about the usage of the website, e.g.
Google Marketing Platform - Unified Advertising and Analytics
Hubspot
Hubspot is the marketing software we use. All webforms available on this website are managed by Hubspot. As long as you don’t identify yourself (by filling in a webform), this tool tracks the same type of anonymous information as Google Analytics. When you identify yourself, your personal data will be associated with your surfing behavior.
Hotjar
Collects statistics on the visitor's visits to the website, such as the number of visits, average time spent on the website and what pages have been read
Cookies Set by the Hotjar Tracking Code – Hotjar Documentation
“Functional” cookies enable the website to provide enhanced functionality and personalization based on your interaction with the Website. They may be set by us or by third party providers,whose services we have added to our pages.
Cookie
Description
Details
Hubspot
Hubspot is the marketing software we use. All webforms available on this website are managed by Hubspot. As long as you don’t identify yourself (by filling in a webform), this tool tracks the same type of anonymous information as Google Analytics. When you identify yourself, your personal data will be associated with your surfing behavior.
Youtube
In the content of some of our web pages, or blog articles, we embed videos that can be hosted on Youtube. This allows you to visualize videos on our website. Youtube (owned by Google) will collect information about your behavior (which videos you viewed, how many seconds you viewed, etc…)
Targeting” cookies may be set through our Website by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant advertisements on other websites. Another example of targeting cookies are “Social media” cookies set by social media services (e.g., Twitter, LinkedIn, Facebook) that we have added to the Website to enable you to share our content with your friends and networks. These cookies are capable of tracking your browser across other websites and building up a profile of your interests. This may have an impact on the content and messages you see on other websites you visit.
Cookie
Description
Details
LinkedIn Ads
Our website is running the Linkedin Pixel which allows us to measure the behavior and the results of the traffic generated from Linkedin. This pixel also allows us to develop retargeting advertising campaigns on Linkedin.
Doubleclick
Our websites are running Doubleclick cookies which allow us to measure the behavior and the results of the traffic generated from Google Adwords. It allows us to reduce costs per click and increase conversions.
Google Adwords
Our websites are running Google Adwords cookies which allow us to measure the behavior and the results of the traffic generated from Google Adwords. These cookies also allow us to develop retargeting advertising campaigns on the Google Display Network
How to control cookies?
Most browsers allow you to view, manage, delete and block cookies for a website. Be aware that if you delete all cookies then any preferences you have set will be lost, including the ability to opt-out from cookies as this function itself requires placement of an opt out cookie on your device.
Guidance on how to control cookies for common browsers is linked to below:
For information on additional browsers and device types please see http://www.aboutcookies.org/ or http://www.cookiecentral.com/faq/.
Changes to our Cookie Statement
This policy may be updated from time to time. The date of the most recent revisions will appear on this page.
